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Our Story

WAHA For Home Appliances was established back in 1991 in Port-Said city with one clear purpose in mind “to introduce premium home appliances to the Egyptian market”. To achieve that purpose, WAHA decided to bring the best European companies to the market. WAHA started by ELBA "the well-known Italian cookers manufacturer", then followed by the giant  Gorenje, the European home appliances manufacturer.From day one, WAHA believes that its customers deserve the best product that meets premium standards, a durable product that is offering latest functionality and technology and at the same time offering a high aesthetic value. At WAHA, we believe our customer is the most important asset, thus we keep delightfully serving our customers with passion.

Our Vision
To be Egypt’s leading company in providing premium home appliances & aftersales service

Our Mission


We are delivering premium built-in appliances to the Egyptian market by following recent technology to maximize product quality and reduce costs. We are satisfying our customers, by identifying & satisfying their needs and expectations, and give them the best customer service experience. We are offering superior value by providing durable products with greater benefits and services compared to other competitors. We focus on our personnel development, providing them with good working environment that enable them to maximize company profits, raise the value of business and satisfies stakeholders


Our People
WAHA always works to create and maintain a team that is capable of satisfying customer needs, wants and requirements. We keep developing our people skills and knowledge by adopting continuous learning concept.

Our Values

  • High Product Quality
  • Customer Focus
  • Integrity
  • Innovation